Terms of service

1. Product Disclaimer

  • Most products are hand-embroidered, making them delicate and subject to 5–10% variation.

  • Color may vary slightly due to lighting, screen settings, or editing.

  • Beading/sequins may shift, which is not considered a defect.

  • Products should be dry-cleaned only. We are not liable for damage caused by improper care.

2. Account Responsibility

You may need to create an account to place an order. You are responsible for keeping your login credentials secure.

3. Product Accuracy

We strive to ensure all product descriptions are accurate but do not guarantee they are error-free.

4. Orders & Payments

All order and payment details must be accurate. We process payments securely and do not store card information.

5. Shipping & Delivery

Please refer to our Shipping Policy for full details on shipping methods, timelines, and charges.

6. Return & Exchange

Our Return Policy governs all returns and exchanges. By purchasing, you agree to those terms.

7. Intellectual Property

All content (text, images, logos) on our site belongs to Alif Brand. Do not use or reproduce without permission.

8. Privacy

Your use of our website is also subject to our Privacy Policy.

9. Limitation of Liability

We are not liable for any direct or indirect damages related to the use of our site or products.

10. Governing Law

These terms are governed by the laws of Pakistan, and all disputes are subject to the courts of Pakistan.

11. Policy Updates

We may update these Terms at any time. Continued use of the site implies acceptance of the updated terms.

12. Contact Us

For questions, please email us at:
📧